How to Find CRE Leads for Environmental and Sustainability Consulting
Developing sustainable commercial real estate is an increasingly important effort for both preserving the environment and the value of a property. For environmental or sustainability consultants in CRE, one of your greatest challenges is finding opportunities that align with your business goals.
Traditional lead generation methods you’re likely familiar with include:
Word-of-mouth and referrals
Networking events
Paid advertising
Paid lead lists and cold calling
As sustainability becomes increasingly important for property owners, developers and their tenants, this means more demand for your areas of expertise. But how do you find these opportunities? Finding and pursuing leads can feel like a hunt in the dark where you can’t find the contacts interested in your services.
Biscred is a commercial real estate database that provides access to more than 5.6 million CRE contacts* to help consultants find the property owners, developers, and managers looking for sustainability expertise. Biscred includes CRE-specific search filters that you can use to enrich your current prospect data or find new potential leads.
Learn more about Biscred and how it works with sustainability consulting by setting up a demo today.
How Environmental Consultants Use Biscred to Find Leads
Generating CRE leads for environmental consulting has never been easier with Biscred. Our platform continuously gathers and updates data for more than 727,000 companies operating in CRE and the contacts of over 5.6 million CRE professionals.* Our approach to data combines machine learning and automation with human validation to find and classify organizations in commercial real estate.
For environmental consultants, you can segment this massive audience into relevant categories based on basic qualities like company size and geographic location. You’ll also find CRE-specific filters relevant to your firm, like asset classes your consulting expertise is in, the geographic footprint of properties, and capital stack focuses. Powerful data filters like these save time and resources in lead generation. Learn more about Biscred’s approach to data.
Search 1: Filter by industries
For environmental consultants, your most common business contacts are likely developers, engineers, or the government. These, after all, are the parties directly involved in managing the budgets and schedules of a project. But these are far from the only industries that you can filter using Biscred. Sustainability attracts tenants and increases property values, making it a priority for investors and property owners.
But, for now, let’s focus on just developers and engineering firms. Filtering by these industries finds 35,288 companies and 736,310 professionals.
Search 2: Filter by asset class
Whether you’re a general environmental consultant for real estate or specialize in a few specific asset classes, we know that sustainability for a warehouse looks a lot different from that of an apartment complex. Biscred also allows you to filter by asset classes most relevant to your firm. In this example, we’ve filtered to industrial and data centers. We now find 14,040 companies and 385,646 professionals.
Search 3: Filter by location
Next, narrow your search by the geographic region your consulting firm is prepared to service. As an example, let’s filter to the Midwest: Illinois, Wisconsin, and Indiana. Our search finds 1,309 companies and 116,217 professionals.
Search 4: Other filters
Biscred includes filters like company size, estimated revenue, and property count, in addition to people-specific filters like seniority and functional area. As you search, you can limit your results to companies that have verified contact information or companies with LinkedIn profiles to make the outreach process more efficient.
Putting Your Data Into Action: Lead Nurturing Workflow
Once you’ve gathered a list of qualified leads for your environmental consultant firm… now what?
Export data as a CSV. Biscred integrates with any lead nurturing workflow, as you can easily export datasets and integrate them into your CRM of choice. Our platform integrates with HubSpot, Salesforce, Microsoft Dynamics and other business development platforms through an API.
Segment your audience based on the different characteristics that may influence that lead’s priorities. For example, a developer may have a set budget and expectation for environmental consulting, while a property owner may be focused on the overall value of their asset. Learn more about how CRE audience segmentation works.
Enrich data with Biscred. Whether you’re combining your audience data with our datasets, or just using your own, Biscred makes it easy to import existing data for enrichment. We verify your audience data is relevant, find missing pieces, and supplement it with our actively updated datasets. Learn more about B2B data enrichment in CRE.
Develop a strategy for outreach. As you segment your audience, you’ll begin to develop different outreach messaging based on your research into how best to persuade that contact to convert. The closer you can speak to the needs and priorities of a lead, the better. Learn more about CRE email campaigns.
Track your progress with relevant KPIs. Know when to keep pursuing a lead, when to message a stale lead, and when to give up on a dead contact. Keep track of your campaign progress so that you know what is and isn’t working. See the 20 most relevant KPIs for CRE sales teams.
Target your audience with paid programmatic advertising. Beyond CRE prospecting, Biscred offers precise targeted online advertising.
FAQs Environmental Consultants Ask About Biscred
Is Biscred only for environmental and sustainability consultants in CRE?
No, Biscred is a tool built for all professionals in CRE, not just environmental and sustainability consultants. Our platform is highly specific to the commercial real estate industry and include multiple search filters that help you identify prospects most relevant to a firm, regardless of its area of expertise in CRE.
Does Biscred include the asset classes my environmental consulting firm wants to do business with?
Biscred includes search filters on 24 asset classes in commercial real estate. Include multiple asset class filters in your search, or narrow to just one.
How often does Biscred update the contact data?
Biscred's data sets are updated continuously as we comb the web for changes in job roles, contact information, and company structure.
Does Biscred offer paid digital advertising services?
Yes, Biscred has CRE paid advertising solutions available that combine our CRE filters to target segments of your audience. Learn more about our advertising solutions.
Can I get a free trial to test if Biscred is right for my environmental consulting firm?
Yes. Schedule a demo to access a free trial. Our no-pressure sales team will introduce you to Biscred and explain the free-trial terms.
How much does Biscred cost?
Biscred pricing is based on the credits used annually for using our data. When you schedule a demo, we’ll create a plan tailored to your team’s expectations depending on if you plan on using Biscred as an individual or a team.
*Biscred continuously updates its database. Numbers reported throughout our website represent a snapshot in time.
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